Satellite television provider Sky has announced plans to use its tie up with Sony to bring the showpiece motoring Goodwood Festival of Speed to Sky subscribers in 3D via its Sky 3D channel.
The festival will be shown on Sky 3D
The Goodwood Festival of Speed will be shown in high definition 3D for the first time ever and 3D coverage of the festival will start from next week on the Sky 3D channel which is Europe’s only dedicated 3D television channel.
Satellite television broadcaster Sky and Sony have teamed up before to bring coverage of events to the Sky 3D channel as they broadcast live coverage of the Isle of Wight festival in 3D as well. Sony have said that they will be using their PMW-TD300 single lens shoulder mount 3D camcorder with the SR-R1 SRMASTER recorder to bring coverage of the Goodwood Festival of Speed in both 2D and 3D.
The same technology will also be used by the BBC and ESPN to shoot this years Wimbledon tennis finals in 3D with coverage shown on the BBC HD channel.
3D operations development manager at Sky, Robin Broomfield said “Goodwood Festival of Speed is one of the world’s most prestigious motoring events and we’re proud to be leading the way in bringing the action in stunning 3D to customers,”
“We’re always working to cater for the growing demand for outstanding 3D content and look forward to continuing our relationship with Sony and Telegenic to deliver the most immersive 3D experience possible.”
Whilst Sony’s head of 3D Mark Grinyer said “There has been massive demand for 3D productions this year from sporting events like Wimbledon, to alternative content such as the Isle of Wight Festival, and Goodwood is the latest production to be given the 3D treatment.
“This opportunity to bring another of the summer’s most hotly-anticipated events to Sky viewers in 3D will give British motoring fans an experience like never before.”
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